Base Partner Mirek Nisenbaum at Nicer Tuesdays NYC

How do you make a really brilliant website? One that makes the user stick around, rather than causing their cursor to gravitate toward the back button?

This November 12 at It's Nice That's Nicer Tuesdays NYC, Base Partner & Digital Director Mirek Nisenbaum will be talking through his concept of “Digital Magnetism”, the process of emphasising the emotional impact of web design through, beauty, authenticity and energy. He'll be referencing Base's website design and development for the Studio Museum in Harlem as a case study, as well as drawing on the trials and errors that come part-in-parcel of a creative website.

More info + registration here.