“A standout in the overcrowded global art scene…”
—Scott Reyburn, New York Times, April 2017
“A fair for discovering new artists, whether young, emerging talents or older artists that have been overlooked.”
—Molly Gottschalk, Artsy, April 2017
The Art Brussels fair needed a fresh graphic image to match its international status and to stand out as a strong signage system in the crowded environment of the fair. As a result, Base created a modular typographic system that is easy to implement in digital and print applications. An identity with an impact that will evolve with future editions. Art Brussels: from discovery to rediscovery.